UK Watchdog, CMA to investigate Google Chrome’s Privacy Sandbox rollout plan

Douglas Mabiria  - Expert Tech Reporter
Last updated: November 19, 2023
UK CMA Google Chrome privacy sandbox
  • British regulator scrutinizes Google’s privacy plan to remove third-party cookies and other Chrome browser features.
  • Google intends to change web cookies with a new system named Privacy Sandbox that would share limited information with adversities.
  • The change in Chrome’s cookies can have an immense impact on news websites and the online ads market.

The privacy updates in the internet world are happening across different platforms. A lot is happening in online advertising; Google is making changes across its Chrome cookies network.